Discovery tours

Whether it's a factory tour or activities for children and families – at the Audi Forum Neckarsulm, you can experience the brand up close.

Body construction of an Audi model at the factory.

Discovery tours at the Audi Forum Neckarsulm

The Discovery tours at the Audi facility in Neckarsulm offer exciting insights into the world of Audi. Discover automotive production, training, the company’s history, and the Audi Forum Neckarsulm. You can find all the information about available tours, booking, and contact persons here. Depending on the tour format, registration can be done online or by email.

Quick Facts

Tours

Guided tours for individuals, groups, kids & teens, and school classes

Here's what to expect

Insights into Production, Technology, Training, and the Audi Forum

Booking

Book our guided tours online at our Audi Ticket Shop. For special group formats, please contact us by email.

How to book your Discovery tours

Book your experience at the Audi Forum Neckarsulm in just a few steps. First, choose the right format, review the booking process and your preferred date, and get ready for your visit with all the essential information.

The fascination of manufacturing for individuals

Take a look inside the Audi plant in Neckarsulm to see how cars are produced.

Experience the fascination of production at the Audi Forum Neckarsulm on a guided tour for individuals. You’ll gain insights into modern automotive production and see how Audi combines technology, processes, and precision at its Neckarsulm facility. The tour is designed for visitors who want to experience production up close.

  • Exciting insights and first-hand background information
  • Information on technology and production processes
  • Insights into production steps

Suitable for: Visitors who want to experience Audi production up close at the Neckarsulm site
Language: German
Price: starting at €10
Location: Audi Forum Neckarsulm

As of: September 23, 2026

A bird's-eye view of the Audi plant in Neckarsulm.

The fascinating world of manufacturing: Group tour

Experience and understand automobile production in Neckarsulm together

Experience the fascination of production on a group tour at the Audi Forum Neckarsulm. You’ll gain insights into modern automotive production and see how Audi combines manufacturing, technology, and precision at its Neckarsulm facility. The tour is designed for groups of visitors who want to experience production up close together.

  • Exciting insights and first-hand background information
  • Information on technology and production processes
  • Insights into production steps

Suitable for: Groups of visitors who want to experience Audi production up close at the Neckarsulm site
Language: German
Price: €250 (max. 25 people)
Location: Audi Forum Neckarsulm

As of: September 23, 2026

An employee shows two visitors a blue vintage Audi in an exhibition.

Audi Forum tour

Discover Audi's history, architecture, and brand experience on a guided tour

Discover the Audi Forum Neckarsulm on a guided tour through the Audi Experience. The tour offers fascinating insights into the building’s architecture, the exhibitions, and the diverse on-site offerings.

  • Experience architecture, innovation, and the brand experience all in one place
  • Discover fascinating vehicles and rotating exhibitions
  • Learn about Audi’s history and the world of experiences in Neckarsulm

Suitable for: Visitors who would like to get to know the Audi Forum Neckarsulm better.
Language: German
Price: starting at €5
Location: Audi Forum Neckarsulm

As of: September 23, 2026

Kids & Teens

Here, children and teens can find interactive activities at the Audi Forum Neckarsulm. These age-appropriate and interactive programs offer exciting insights into technology, design, history, and Audi production.

A group of children wearing headsets is standing beneath production equipment and looking up; one boy is looking at a smartphone.

Children's tour (Group tour)

A Fun Look at Automobile Production at the Audi Plant in Neckarsulm

At the Audi Forum Neckarsulm, experience a children’s tour that introduces young visitors to the world of automotive production in an age-appropriate way. The tour shows how an Audi is built and brings technology, processes, and manufacturing to life in a playful way. This program is designed for groups of children who want to explore production up close.

  • Experience production up close
  • Discover technology in a child-friendly way
  • Embark on an exciting journey of discovery through the production facility

Suitable for: Groups of children aged 7 to 12
Note: Two to four adults are required to accompany the children during the tour.
Price: €100.00 (max. 17 participants)
Language: German
Location: Audi Forum Neckarsulm

As of: September 23, 2026

A young man is using a touchscreen with a car configurator that displays a silver sports car.

Adventure rally for young Audi fans!

Discover Audi in a fun way at the Audi Forum Neckarsulm

The free “kids.on.tour.” adventure rally invites children to explore the Audi Forum Neckarsulm in an interactive way. Exciting stations, quiz questions, and age-appropriate content teach children about technology, design, and history. The program is designed for young explorers who want to experience Audi in a playful way.

  • Discover exciting stations at the Audi Forum
  • Answer quiz questions about technology, design, and history
  • Experience Audi in a playful and age-appropriate way

Suitable for: Groups of children, school classes, families, and children’s birthday parties
Price: Free
Location: Audi Forum Neckarsulm

Just stop by or request a time slot for the free adventure rally right away: koordination-werkfuehrungen@audi.de

As of: September 23, 2026

Four teenagers are leaning against a concrete wall of a parking garage; a girl is sitting on a round window in the wall; in the background, you can see part of an Audi model.

Guided tour for school groups from the region

Insights into training and the professional world at the Audi Plant in Neckarsulm

The guided tour for school classes from the region gives students insights into vocational training at the Audi facility in Neckarsulm. Together with trainers and apprentices, they take part in an interactive tour and gain hands-on experience with various apprenticeship programs. This program is designed for school classes that want to explore the world of work and vocational training at Audi up close.

  • Learn about apprenticeship programs at the Audi facility
  • Talk with trainers and apprentices
  • Experience the professional world in a hands-on and interactive way

Suitable for: School classes from the region interested in vocational training and career guidance
Duration: two hours
Date: every other Tuesday, 9:30 a.m. to 11:30 a.m.
Price: free of charge
Registration: by email to Ausbildung-ne@audi.de, at least 14 days in advance
Location: Audi Forum Neckarsulm

As of: September 23, 2026

Plan your visit

Here you’ll find the most important information for your visit to the Audi Forum Neckarsulm. Opening hours, directions, booking information, and other details will help you plan your visit effectively.

Table
OffersSuitable forDurationPriceLanguageBooking
Offers
The fascination of manufacturing
Suitable for
Individuals
Duration
60 minutes
Price
Single ticket: 10€
Reduced-price single ticket (youths up to age 18, seniors, students, people with disabilities): 5€
Children under 6 are admitted free of charge
Language
German
Booking
Book online
Offers
The fascination of manufacturing
Suitable for
Groups
Duration
120 minutes
Price
Group ticket: 250€
Reduced-rate group ticket (schoolchildren, college students, retirees): 180€
Groups of up to 25 people
Language
German
Booking
Book online
Offers
Children's tour 
Suitable for
Groups of children aged 7 to 12
Duration
60 minutes
Price
Group ticket: 100 € for groups of up to 17 people
Language
German
Booking
Book online
Offers
Adventure rally
Suitable for
Groups of children, school classes, families, and children's birthday parties
Duration
60 minutes
Price
Free of charge
Language
German
Booking
Request an appointment
Offers
Guided tour for school groups
Suitable for
School classes from the region interested in education and career guidance
Duration
120 minutes
Price
Free of charge
Language
German
Booking
Request an appointment

As of September 23, 2026

How to book your Discovery tours

Book your experience at the Audi Forum Neckarsulm in just a few steps. First, choose the right format, review the booking process and your preferred date, and get ready for your visit with all the essential information.

Step 1: Choose an experience

Consider whether you're coming alone, as a group, with children, or as a school class. This will help you find the right format more quickly.

Step 2: Find your preferred date

Plan your visit to Neckarsulm well in advance to secure your preferred date.

Step 3: Determine the booking method

Book guided tours for individuals or groups online through the Audi Ticket Shop

Step 4: Complete the booking

After you've selected the tour you want, your preferred date, and the number of tickets, you can book your experience through the shopping cart.

Step 5: Prepare for your trip

Plan your trip to Neckarsulm and allow plenty of time to find your way around and start the tour.

Note: Visitor information

Before your visit, check the opening hours, contact information, and any special circumstances that may apply on the day you've chosen.

Opening hours

Monday–Friday: 8:00 a.m.–4:00 p.m. Saturdays, Sundays, and holidays: closed

Directions

Please check in advance to ensure that your trip to the Audi Forum Neckarsulm goes smoothly.

Parking & Charging

Check in advance for parking options and charging stations at the Audi Forum Neckarsulm.

Frequently asked questions (FAQ) about the Discovery tours

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